Customize Search Results on Twitter

Many people don't know this, but when searching for something on Twitter, you can actually customize the results to only the content you want to see. For example, if you only want to view pure content without retweets, simply type "-rt" after the word/phrase in the search box. If you're looking for tweets that contain more information and links relevant to your search, type "filter:links" after the phrase. If you're looking for tweets from a specific user, type in "from:username" to search within his or her stream. You can also save up to 25 searches on Twitter for future reference by clicking the cog icon at the top-right of the screen and hitting "Save Search".

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Strengthen Your LinkedIn Profile

LinkedIn is a great tool for expanding your professional business network. The downside is that your competition most likely has a LinkedIn profile as well. What can you do to make your profile stand out from the others and capture the right attention? Well, your profile picture and headline are the first things viewers see. In this case, make sure to have a professional picture and a clear, memorable headline. Remember to provide a thorough work history and keep all information updated. Limit your status updates to one or two a day and be sure to keep all posts relative to your industry. When sending connection invitations, include a personalized message summarizing why you're interested in connecting with them on LinkedIn, where you have previously met, etc. The key to having a great LinkedIn profile that leads to successful results is to always remember to be personable and professional.

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Why Use Social Login?

Does your website encourage visitors to sign in or create user accounts? If so, you may want to strongly consider using Social Login. This will allow visitors to create an account with you by allowing access to their already existing credentials on their social media sites. It is shown that 86% of people may actually leave a website when asked to create a new account. It is time consuming and everyone hates having to create a new password that they will most likely forget. By linking to their Twitter or Facebook page, you will eliminate the hassle and gain an abundance of new members.

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Using Instagram the "Right Way"

If you own a smartphone, chances are you have an Instagram account. But, there are some definite do's and dont's when it comes to using the platform. Try to avoid the cliché pictures everyone seems to post including images of food, sunsets, and an overload of "selfies". Also, don't post too many pictures at a time and only hashtag words that are relevant to the image. The most efficient way of using Instagram is to post a few pictures from things you experienced or encountered during that day. If you give followers an inside look into your daily life, they will be more interested in what you share compared to someone else uploading a picture of what they ate for breakfast.

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